How you prepare yourself for Scandinavian Amazon
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Join the winning team in the fight for online customers.
Amazon has conquered markets all over the world, and now the Scandinavian market is in its sights. FDIH [the Association for Danish E-Commerce], assesses that in 2019 Amazon will launch their Scandinavian version, thus opening the doors wide for competitors to enter.
It is precisely because Amazon has such a well-functioning and recognized platform that this will be felt across the already existing online stores in Scandinavia. Amazon will be taking market shares from Scandinavian companies when competitors from abroad can advertise in the Scandinavian languages.
Therefore, start by making a strategy for what you will do when Amazon comes to Scandinavia.
This guide will prepare you to hit the ground running. Enjoy!